![]() ![]() ![]() “My name is, and I’m a at, and I’ve been there for years, and I pride myself on …” And now you’re going to tell your prospect a little bit about yourself-citing any degrees you have, any licenses you have, any special talents you have, any awards you’ve won, what your goals are at the company, what you stand for as a person in terms of ethics and integrity and customer service, and how you can be an asset to him and his family over the long term. You don’t know me, and I don’t have the luxury of a track record so let me take a moment to reintroduce myself. You’re going to say, in a sympathetic tone: “Now, that I can understand. This book contains three kinds of content: One, Belfort telling stories about his days at Stratton Oakmont and teaching the Strattonites to be sales gods. In fact, not only do those five simple words mark a major turning point in the sale but they also mark the point where you’re going to begin your next pattern. “that doesn’t take away from how profound it was. ![]()
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